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Motivational interviewing (MI) is a counselling approach used by psychotherapists, nutritionists, doctors and professionals in the health space to improve behaviour change in their clients.
The MI approach elicits the client's own reasons and motivations for change, rather than imposing them from the outside, like many personal trainers in the industry are currently doing.
While they mean well, many personal trainers are sabotaging their client's success by applying too much pressure to achieve results. This can result in losing sales, reduced client retention and lower client results in the long term.
In the fitness industry, understanding and connecting with clients is the #1 factor for success. Motivational Interviewing is the dynamic skill set that teaches you to:
✅ Inspire client commitment: Learn how to ignite passion and commitment in your clients, fostering lasting relationships and loyalty.
✅ Boost client retention: Reduce client turnover. Master the art of effective communication to keep clients engaged and dedicated to their fitness journey and their trainers.
✅ Accelerate client results: Guide clients toward their goals with precision, ensuring unparalleled results and building a stellar reputation for your gym and personal trainers.
With an interactive learning style, seminars are fun, challenging and engaging for all participants
Role play, brainstorming and teaching exercises are included to ensure that proper learning is taking place
Seminar is recorded and available for download and licensed for your company's use after the event
Sam Stacy
Educator, personal trainer
With a rich background in personal training spanning 7 years, I've honed my expertise not just in physical fitness but also in the domain of communication. Recognising the transformative impact that Motivational Interviewing can have on client success, I delved into learning. Guided by 2 esteemed psychotherapists who mentored and shaped my educational journey.
My education and mentorship under psychotherapists have equipped me with a toolbox filled with proven methodologies, including Cognitive Behavioural Therapy (CBT), Motivational Interviewing, Mindfulness-Based Cognitive Therapy, and Solutions-Focused Brief Therapy.
Over the past 4 years, I've had the privilege of sharing my insights and teachings on Motivational Interviewing with gyms in Finland and Australia. My experience isn't just theoretical but grounded in real-world applications that have yielded tangible results for trainers and gym managers.
During my time as an educator, I have developed 2 Motivational Interviewing courses for separate gyms and 1 course for a personal training accreditation in Australia.
